Growth operator · Miami / Global

I turn growth data into decisions.

I build acquisition systems that connect media, creative and offline revenue—so teams know what to scale, what to stop and what to make next.

Johan Garcia
Performance marketingApplied AIRevenue truth
$60M+media investment directed
13+years building growth systems
-40%acquisition cost at Townsquare
+50%qualified leads at Townsquare

The operating system

Growth should compound knowledge—not just spend.

The strongest teams connect four disciplines into one feedback loop. Every campaign produces a result and a sharper next move.

01

Media

Build channel portfolios around economics—not platform vanity metrics.

02

Creative

Turn hooks, angles and formats into a measurable learning system.

03

Truth

Connect ad signals to CRM, call and revenue outcomes.

04

Learning

Make the next budget and creative decision faster, with evidence.

Selected evidence

Lead generation

Townsquare Media

Connected channel execution to qualified lead economics, creating a clearer system for budget decisions.

+50%qualified leads-40%cost per acquisition
Platform growth

Meta / WhatsApp

Led advertising operations across Latin America and North America with a focus on scalable revenue delivery.

+15%quarterly ad revenue growth
Ecommerce

MenoLabs

Built paid-social growth around creative velocity, disciplined measurement and customer economics.

$55K → $4.5Mmonthly recurring revenue

Ways to work together

Bring an operator into the room.

01

Fractional growth leadership

Senior acquisition strategy and operating cadence for teams that need traction now.

02

Acquisition-system build

Channel architecture, measurement, creative intelligence and decision workflows.

03

Advisory + workshops

Focused sessions for leaders navigating paid growth, attribution and applied AI.

The next decision matters

Let’s make it with better evidence.